BLATTERING rubbish

I did not judge Sepp Blatter. At least, not until I saw his press conference after the announcement of his suspension and fine.
What a lesson in how not to do it. The rule is simple:

IF YOU WANT PEOPLE TO BELIEVE YOU ARE INNOCENT, DON’T BLATTER ON.

The KIS advice is Keep It Simple.

Or look guilty.

Good grief.

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